Our Story

Luneue is a fast fashion brand focused on the B2C e-commerce platform, dedicated to providing every consumer with the most considerate and fashionable choices in women’s underwear.

Our mission, “Choose from a variety of styles, beauty comes from what suits you best, and the right underwear doubles your charm!” drives us to deeply explore the needs of women of different body types, styles, and preferences. We have carefully crafted a diverse range of underwear products. Whether you seek comfortable everyday wear or desire to showcase your charm for special occasions, you’ll find your perfect choice at Luneue.

In the fast-paced world of fashion, Luneue stays at the forefront by keenly following fashion trends and continuously launching innovative designs and unique styles. We place a high emphasis on quality and detail, using premium fabrics and exquisite craftsmanship to ensure every pair of underwear provides you with a comfortable wearing experience.

Currently, Luneue’s business spans over 50 cities worldwide, including fashion capitals like Paris, New York, and London, as well as key cities in Asia such as Tokyo, Seoul, and Shanghai, offering a rich variety of stylish and comfortable women’s underwear to consumers everywhere.

What can we do for you ?

Offer a variety of styles, colors, and sizes of women’s underwear to meet the needs and preferences of different consumers. For example, provide comfortable cotton styles, sexy lace styles, breathable sports styles.

Provide size charts, material descriptions, and care instructions to help customers make informed purchasing decisions. For example, clearly label the fabric composition of the underwear as 95% cotton and 5% spandex, so customers understand its comfort and elasticity.

Respond promptly and enthusiastically to customer inquiries and offer professional purchasing advice. For example, if a customer only knows part of their size and is unsure if the product will fit, customer service can provide detailed and accurate answers.

Ensure customers receive their purchased items as quickly as possible, and provide accurate tracking information.

Reach out to customers via email or SMS to inquire about their usage experience and collect feedback to improve services and products. For example, send an SMS to ask about their satisfaction with the newly purchased panties and express gratitude.

Hour Of Operation
Monday: 08:00 – 22:00
Tuesday: 08:00 – 22:00
Wednesday: 08:00 – 22:00
Thursday: 08:00 – 22:00
Friday: 08:00 – 22:00
Saturday: 08:00 – 22:00
Sunday: 08:00 – 22:00

Our team

Emily Zhang

Emily Zhang

CEO/Founder

Responsibilities: Set long-term goals and development plans, accurately identify market directions; motivate and develop talent, build an outstanding team that collaborates efficiently; oversee all aspects to ensure smooth business operations.

Olivia Liu

Olivia Liu

Operations Director

Responsibilities: Oversee e-commerce platform operations planning, monitor key performance indicators, coordinate departments, and develop sales strategies.

James Lin

James Lin

Technical Manager

Responsibilities: Oversee the development, maintenance, and upgrades of the e-commerce platform; troubleshoot issues, optimize performance, and develop new features.

Sophia Wang

Sophia Wang

Customer Manager

Responsibilities: Address customer inquiries and complaints through multiple channels, handle returns and exchanges, and collect feedback to improve services.

David Zhao

David Zhao

Supply Chain Director

Responsibilities: Responsible for sourcing high-quality goods, optimizing logistics and distribution, and accurately managing inventory levels.

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